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  • 1954 Disneyland prospectus realises $11,000
  • Post author
    Paul Fraser
  • 1920s1954AnaheimauctionCopsDisneyDisneylandinvestorsKeystoneMainprospectusstreetUSAWalt

1954 Disneyland prospectus realises $11,000

An original 1954 prospectus for Disneyland realised $10,600 in an auction hosted by Disney specialist Van Eaton Auction Galleries.

That result is more than four times its $2,000 estimate.

Disneyland prospectus Eaton

The prospectus gives an intriguing insight into the park's development 

The booklet, printed a year prior to opening, was produced for investors, and features information on the park’s attractions, layout and predicted revenue.

It offers an intriguing look into an alternate reality,  as some of the rides described never made it past the planning phase.

The sale follows the auction of Walt Disney’s original map for the park for $708,000 in June.

A Keystone Cop outfit as worn by security guards in the park’s Main Street area sold for $6,900.

The Keystone Cops were a troupe of comic actors from the silent movies of the 1920s, who played a bumblingly inept police force.  

Main Street was designed to resemble a small town high street of the same era.  

The lot includes a jacket, pants, hat and (somewhat alarmingly) a truncheon.

Mike Van Eaton, co-owner of Van Eaton Galleries, told Forbes magazine: “There was something for everyone in this auction. It was also very special because most of the items in it came from people that actually worked at the park, or had a hand in creating it.”

We have an exceptional Walt Disney signed photograph for sale.

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  • Post author
    Paul Fraser
  • 1920s1954AnaheimauctionCopsDisneyDisneylandinvestorsKeystoneMainprospectusstreetUSAWalt