American icons Roy Rogers, Dale Evans & Trigger ride into New York

Here's a quick reminder that next week sees the two-day auction of some of most iconic memorabilia in the history of American television.

From Wednesday the July 14 and in association with High Noon Western Americana, Christie's New York auction house will play host to a truly remarkable collection from "The King of the Cowboys" Roy Rogers and his wife Dale Evans.

Roy Rogers and Dale Evans

The auction, in association with High Noon Western Americana, comes following the closure of the Roy Rogers and Dale Evans Museum in Branson, Missouri, last autumn.

The sale will feature over 300 hundred iconic lots, celebrating the life and times of Roy Rogers, Dale Evans and the classic "The Roy Rogers Show."

Their popularity remains as enduring as ever, and this auction promises to be a very special one.

The event will feature collectibles ranging from memorabilia items like saddles, awards and suits from Nudie the Rodeo tailor.

Other collectibles up for auction will include autographed photos and unique collectibles like the famous Nellybelle jeep featured in the television show and of course, the iconic horse known simply as "Trigger"

Born Leonard Franklin Slye, Roy Rogers came to be known simply as "The King of the Cowboys."

But more than just a television star, Roy Rogers was a two-time inductee into Nashville's Country Music Hall of Fame, had a syndicated radio show, recorded 32 songs for Decca Records and appeared in over 100 films.

Likewise, the "Queen of the West," Dale Evans, starred in The Roy Rogers Show from 1951 to 1957 alongside her husband Roy. She too had a rich and varied career, appearing in, more than 30 films and sang some two hundred songs.

Yet for many the lasting memory of "The Roy Rogers Show" will be his faithful horse Trigger. A truly loved and iconic animal, following Trigger's death in 1965, Rogers opted to have Trigger mounted for display at the Roy Rogers and Dale Evan Museum.

Trigger strikes his world famous pose

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