Sir Stanley Matthews' 1953 FA Cup winner's medal has set a new auction record for a football medal, realising £220,000 ($346,974) in Graham Budd Auctions' November 10-11 sale.

TV presenter Nick Hancock bought the medal for £20,000 ($31,543) in 2001, equating to growth of 20.2% pa over the past 13 years.

Stanley Matthews became the first player ever to score a hat trick in an FA Cup final in 1953

Sir Stanley Matthews (1915-2000) was a hugely popular figure in English football, known as The Magician to his fans. Incredibly, he kept playing until he was in his 50s - making him the oldest league player in history.

Following a successful career he went on to coach around the world. He is fondly remembered in South Africa, where he formed an all black squad in Soweto during the most repressive years of apartheid.

Graham Budd reports that this latest sale marks the first time that a UK sport auction has broken the £1m($1.5m) barrier, achieving total sales of £1.1m ($1.7m).

Other high performing lots included Ray Wilson's medal from the 1966 World Cup final, which sold for £136,000 ($214,493) - exceeding an estimate of 13.3%.

It last sold for £80,750 ($129,684) at Sotheby's London in 2002, resulting in growth of 4.4% pa.

We have this programme signed by the entire 1966 side available.

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